Made with Kleap
Brand Identity Β· v1.0

A517

Small lots. Single origin. Slowly roasted, never rushed.

Premium Specialty Coffee Roaster

Est. 2024
Origin Single estate
Process Slow drum
Roast Small batch
01 Β· Logo

Variations

Mark
Full Β· light A517 SPECIALTY COFFEE ROASTERS
Full Β· dark A517 SPECIALTY COFFEE ROASTERS
Stacked SPECIALTY Β· COFFEE Β· ROASTERS EST Β· MMXXIV
02 Β· Palette

Six tones

Espresso Ink
#1A120B
Crema Cream
#E8DCC4
Copper Accent
#B06A3A
Charcoal Deep
#2A211B
Bronze Warm
#8C5A2E
Linen Paper
#F4ECDC
03 Β· Typography

Type pair

Display

Aa

Slow coffee,
carefully roasted.

Cormorant Garamond 300 / 500 italic
Body

Aa

We source single-origin beans from family farms, roast them in small batches on a 1956 Probat drum, and ship within forty-eight hours of cooling. Every bag is dated by hand.

Inter 400 / 600
04 Β· App icon

Favicon

16px
32px
64px
128px
Light bg
Dark bg

Brand voice

Understated. Considered.
Never over-roasted.

The mark is a single letter with a coffee bean slit at its heart. Quiet enough to live on a paper cup, distinctive enough to brand a flagship.